After Saif Ali Khan, Ranveer Singh turns brand ambassador for Ajmal Perfumes, fronts ‘Aristocrat’ campaign amid Dhurandhar success

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In a significant brand move, Ranveer Singh has been announced as the new face of Ajmal Perfumes, taking over ambassadorial duties after Saif Ali Khan. The announcement was jointly made by the brand and the actor across social media platforms, marking the beginning of a fresh collaboration as Ranveer fronts the company’s latest fragrance campaign. Currently enjoying the success of Dhurandhar The Revenge, which released on March 19 and continues to perform strongly in theatres, Ranveer has also featured in a newly unveiled commercial for Ajmal Perfumes. Promoting their premium fragrance Aristocrat, the actor is seen embodying sophistication and charm in a sharply tailored suited avatar, reinforcing the brand’s emphasis on elegance and understated power.   View this post on Instagram   A post shared by Ajmal Perfumes India (@ajmalperfumesin) The campaign, built around the theme ‘Your Unseen Power’, positions ‘Aristocrat’ as a refined oudh-based fragrance with woody undertone...
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Poor Things, Anyone But You, Wish: the biggest films coming to Australia on Boxing Day

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Misbehaving mallards, chiselled leading men and Disney in decline … here’s our guide to what’s about to hit a screen near you

In all my years as a loyal Boxing Day cinema-goer, this particular crop of films might be the strangest. Several films here feel beamed in from an alternate universe; others are decidedly creations of our own ghastly world. There are mawkish dramas, aeriform travelogues, and at least two entries which live and die on the power of their stars’ abs. In other words: fitting diversions. Enjoy!

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