Preity Zinta approaches Bombay High Court to take down AI deepfake content; next hearing scheduled on July 6

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Actor Preity Zinta has approached the Bombay High Court seeking the removal of AI-generated deepfake videos, morphed images and other unauthorised content featuring her from social media and online platforms. The actress has also sought an injunction to prevent the publication and circulation of such content in the future. The matter came up for hearing before a single bench of Justice Madhav Jamdar on Friday. After hearing preliminary submissions, the court directed the parties, including the online platforms concerned, to work out a mechanism for taking down the allegedly offending material. The matter has now been listed for further hearing on July 6. Preity Zinta seeks removal of AI-generated content In her civil suit, Preity Zinta has referred to multiple instances of AI-generated deepfakes, morphed visuals and chatbot-style interactions that allegedly use her likeness without authorisation. According to the plea, the actress has sought urgent directions from the Bombay High Cour...
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Sooraj Barjatya reveals his golden rules while making films: "No villains, just circumstances; and exactly 14 punches!"

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Sooraj Barjatya had an interesting conversation with Mayank Shekhar of Mid-Day, during which he spoke about his films, his journey and also that of his production house, Rajshri Productions, started by his grandfather, Tarachand Barjatya. The films of Sooraj and also his recently released maiden web series, Bada Naam Karenge, don’t have a villain. Action also needs to be minimal, if required. Sooraj Barjatya spoke about this and also that his family follows a rule book: There can't be a (conventional) villain, and the number of punches cannot exceed 14!

Sooraj Barjatya revealed, “My father (Rajkumar Barjatya) and grandfather knew that the villain is a must. But it's best if the villain can be a circumstance so that we don’t have too much violence. In Hum Aapke Hain Koun (1994), the death of the bhabhi is a circumstance. In Maine Pyar Kiya (1987), bechare ke note bheeg jaate hai. That is the circumstance. In Uunchai (2022), the protagonists want to climb the mountain and, in their case, age is a circumstance.”

As for the 14-punches rule, Sooraj said, “You know how action directors are? They can go on and on (laughs). They’ll be like ‘Aise maarenge’. They’ll go on and on until you stop them from fighting. Hence, we came up with this idea that ’14 punches ka fight chahiye; bas itna hi maarenge’!”

He further explained, “The idea was that the families should be able to see the film together. That used to be the core. At times, we have gone out and broken these rules. Somehow, they have not worked, and we keep coming up. The films that have worked for us are the ones that have stuck to these values.”

Sooraj Barjatya also spoke in-depth about making Main Prem Ki Diwani Hoon (2003) and how its underperformance brought him back to his roots.

Also Read: Pushpa-level business in 1948? Sooraj Barjatya says his grandfather Tarachand Barjatya released the first Pan-India blockbuster, Chandralekha: “It was the Baahubali of those times”



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