Vidya Balan named brand ambassador for Welspun’s new 360° campaign

Vidya Balan has been announced as the new brand ambassador for Welspun, a leading name in home textiles. The collaboration marks a significant moment for the brand as it sets out to expand its presence across Indian households with a fresh and relatable face at the forefront. As part of this high-impact partnership, Vidya will feature in Welspun’s upcoming 360-degree marketing campaign, aimed at highlighting the brand’s core promises—durability, comfort, innovation, and daily relevance across its extensive home textile range. The campaign will include brand films and promotional content designed to connect with consumers across both urban and rural India. Speaking about the association, Saumil Mehta, president & business head of domestic home textile at Welspun Global Brands, said, “Welspun’s vision of ‘Har Ghar Welspun’ is about making trusted quality accessible to every Indian home. As millions of consumers move from unbranded to branded choices, we see a powerful opportunity t...

Nosferatu’s Robert Eggers to direct sequel to 1986’s Labyrinth

Director of recent horror remake set to revisit Jim Henson’s beloved classic starring Jennifer Connelly and David Bowie

Robert Eggers is set to write and direct a sequel to the 1986 fantasy Labyrinth.

According to Deadline, the Nosferatu director has just closed a deal to follow up the Jim Henson-directed film for Tristar Pictures. The original starred Jennifer Connelly and David Bowie.

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