EXCLUSIVE: Makers of Maa upset with distributor due to release strategy and distribution of shows of the Kajol-starrer

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The latest release, Maa, has managed to put up impressive numbers in its first two days, thanks to the casting of Kajol, the horror genre, and positive word of mouth. However, the makers are unhappy with the release strategy and distribution of the film. A source close to the film told Bollywood Hungama, “Maa has released in around 1500 screens and ideally, a film like this should have got a screen count of around 2000. After all, it has the association of Ajay Devgn and Kajol and moreover, it is a horror film, which is the flavour of the season. Sadly, that didn’t happen and also it was noticed by the makers that the shows weren’t properly allotted across cinemas. Though it’s a horror film, it also appeals to the family as evident by its title and the U/A rating. Hence, it should have got prominent showcasing in the afternoon and evening and also overall more shows but in many places, that hasn’t happened.” The source continued, “As a result, the makers are displeased with the arran...
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Sanjay Leela Bhansali’s Heeramandi: The Diamond Bazaar set to premiere on Netflix on May 1

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Filmmaker extraordinaire Sanjay Leela Bhansali is all set to make his digital debut with the much-anticipated web series, Heeramandi: The Diamond Bazaar. At the special event on Wednesday, it was confirmed that the series is premiering on streaming giant Netflix on May 1. The release date of this ambitious project was unveiled in a drone light show event held at the Mahalaxmi Race Course in Mumbai.

Joining the celebration were the stars of the show, including the talented ensemble cast featuring Manisha Koirala, Sonakshi Sinha, Richa Chadha, Sharmin Segal, and Sanjeeda Sheikh. Prerna Singh, CEO of Bhansali Productions, and Tanya Bami, Director of Series at Netflix India, also graced the event.

Sonakshi Sinha expressed her admiration for Bhansali's visionary storytelling, describing the experience of working on Heeramandi as nothing short of enchanting. "We didn’t want to come out of his world, it was dreamy, stunning, and it was that captivating. For us as actors, it was an experience which we never had before," she shared.

Heeramandi: The Diamond Bazaar brings together a powerhouse of talent Richa Chadha, Sanjeeda Sheikh, Sharmin Segal, Aditi Rao Hydari, other than Sonakshi Sinha and Manisha Koirala and a magnificent world promising to immerse audiences in a tale of power, love and freedom set against the backdrop of pre-independent India. ALSO READ: Sonakshi Sinha on sharing screen with Manisha Koirala in Sanjay Leela Bhansali’s Heeramandi: “It was a pleasure being in one frame with her”



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