Kareena Kapoor Khan joins MINI family; becomes face of MINI Countryman C campaign

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Actor Kareena Kapoor Khan has entered into a new association with luxury automobile brand MINI. The company announced that the Bollywood star has joined the MINI family and become a part of the MINI Inner Circle, marking the beginning of her journey with the MINI Countryman C. The announcement brings together one of India's most recognised film personalities with a brand known for its distinctive design and driving experience. According to MINI, the partnership reflects a shared identity built around confidence, individuality and style. Sharing the news on social media, MINI wrote, "What happens when two icons with a bold personality share one frame? The real fun begins.” Their caption further read, “We're thrilled to welcome @KareenaKapoorKhan into the MINI inner circle as she finds her perfect companion in the MINI Countryman C, the SUV of MINI. More space. More character. Unmistakable MINI attitude 👏 / A partnership built on individuality.”   View this post on Instag...
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Big swings, big misses and big deals: what happened at this year’s Sundance?

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The 40th edition of the independent film festival saw some multimillion-dollar deals but also had attendees question if there was a drop in quality

The high bar raised by last year’s Sundance film festival had caused many to feel a little underwhelmed by this year’s edition, a commonly tweeted and spoken concern over just whether this year could truly boast a major breakout movie. Twelve months prior, the workplace thriller Fair Play, erotic drama Passages, nifty horror Talk to Me, romcom Rye Lane, timely documentary 20 Days in Mariupol, mother-son music tale Flora and Son and decade-spanning romance Past Lives caused waves that continued for the next year, an unusually robust lineup, fittingly given that it was Sundance’s big in-person comeback.

It was a slightly more muted affair over in Utah this year, some attributing a weaker lineup to 2023’s dual strikes, which prevented many productions from going ahead, but there were still enough gems amid the murk and a promising raft of major multimillion deals. Because while the strikes may have allegedly affected the roster, they also had a definite impact on the thirst of buyers, in frantic need of films to help repair lighter-than-usual release schedules. There might not have been anything as buzzy as Past Lives but this year’s crop of films continued to edge away from a reliance on A-listers to draw attention, a relief after a period of limp, star-led projects taking slots away from smaller, more deserving fare.

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