After Saif Ali Khan, Ranveer Singh turns brand ambassador for Ajmal Perfumes, fronts ‘Aristocrat’ campaign amid Dhurandhar success

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In a significant brand move, Ranveer Singh has been announced as the new face of Ajmal Perfumes, taking over ambassadorial duties after Saif Ali Khan. The announcement was jointly made by the brand and the actor across social media platforms, marking the beginning of a fresh collaboration as Ranveer fronts the company’s latest fragrance campaign. Currently enjoying the success of Dhurandhar The Revenge, which released on March 19 and continues to perform strongly in theatres, Ranveer has also featured in a newly unveiled commercial for Ajmal Perfumes. Promoting their premium fragrance Aristocrat, the actor is seen embodying sophistication and charm in a sharply tailored suited avatar, reinforcing the brand’s emphasis on elegance and understated power.   View this post on Instagram   A post shared by Ajmal Perfumes India (@ajmalperfumesin) The campaign, built around the theme ‘Your Unseen Power’, positions ‘Aristocrat’ as a refined oudh-based fragrance with woody undertone...
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The Innocent review – enjoyably French romcom heist caper

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A lonely young widower is drawn into a dangerous plot to pilfer caviar and negotiates pleasingly barmy plot twists

With his fourth feature directing, mop-haired actor-director Louis Garrel puts a French stamp on the Hollywood heist movie. The Innocent is a screwball romcom-caper starring Garrel himself as a guy who gets caught up in a plot to pilfer a job lot of caviar (you don’t get more Gallic than that). It’s a broad, enjoyable, lighthearted movie with a fair few not-insignificant plot holes, but a genuinely surprising storyline that keeps you guessing to the end.

Garrel plays Abel, a young widower, just 32, who’s been emotionally dormant since his wife died. Though he is is close to his mum, Sylvie, a charismatic, warm chaotic actor played with fizzing comic energy by Anouk Grinberg. Sylvie has a thing for bad guys; her latest squeeze is suave thief Michel (Roschdy Zem). They met in prison when she was teaching an acting workshop and he was banged up for a five-stretch. Head over heels, they get married and after Michel is released, open a florist together.

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