EXCLUSIVE: Minimum 2 shows in single screens, 5 shows in 2 screen cinemas, 6 shows in 3-screen multiplexes - Release strategy of Tu Meri Main Tera Main Tera Tu Meri REVEALED

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Two days are left for the release of Tu Meri Main Tera Main Tera Tu Meri, starring Kartik Aaryan and Ananya Panday, and the excitement is slowly building up thanks to its fresh look, youthful appeal, music and casting. The advance booking of the film commenced over the weekend and in this article, Bollywood Hungama will inform readers about the demand put forward by Dharma Productions’ in-house distribution team in front of the single-screen theatres and multiplexes. A trade source told Bollywood Hungama, “The team of Tu Meri Main Tera Main Tera Tu Meri are aware that Dhurandhar is still unstoppable and will continue to find a huge audience on Christmas, when their film will arrive in cinemas. They also know that Avatar: Fire And Ash has taken up several shows and screens. Hence, they have asked for fair and modest showcasing, keeping in mind the realities.” The source continued, “The distribution team of Tu Meri Main Tera Main Tera Tu Meri has asked for a minimum of 2 shows in theat...
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Small Slow But Steady review meditative boxing tale as deaf fighter rethinks life

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Film follows Keiko, deaf since birth, making her way in the ring when Covid-19 lockdown arrives in Japan and she must deal with confidence issues

The title is presumably meant to refer to the film’s fine-boned heroine Keiko Ogawa (Yukino Kishii), a scrappy boxer who has just turned professional, but it just as aptly describes the film itself: a delicate, atmospheric study that’s quite unlike most other fight movies. Based on a memoir by boxer Keiko Ogasawara, this very internal story unfolds during the early days of the Covid-19 pandemic, with a locked-down Japan adding a further layer of isolation to Keiko’s life. Thanks to Kishii’s luminous performance, Keiko comes across as a very self-sufficient but lonely figure, completely deaf since birth, who finds in fighting some kind of release and sensory thrill, even though her lack of hearing creates very specific challenges in the ring given she can’t hear shouted instructions from her coaches or even the bell.

Keiko’s family – mum (Hiroko Nakajima) and brother Seiji (Himi Satô), with whom she communicates mostly via sign – are supportive but don’t really get the sport’s appeal, and that sort of goes for the co-workers at her day job as a hotel housekeeper. The only person who really gets her is the “chairman” (Tomokazu Miura) of the gym where she trains; he is a man now not in the best of health, considering closing up shop as his other regular trainees gradually jump ship, some grumbling that Keiko is the one who gets all the attention now.

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