Shah Rukh Khan-Deepika Padukone's King leak goes viral: Are fan pages bigger than official promotions now?

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Leaked visuals from the South Africa schedule of King, featuring Shah Rukh Khan and Deepika Padukone, went viral online; Siddharth Anand requested fans not to circulate such visuals to preserve the film’s cinematic experience. Once upon a time, Bollywood controlled the first look. A poster was planned. A teaser was timed. A still was approved. A magazine cover was negotiated. A campaign was built week by week, sometimes month by month. The audience saw what the studio wanted them to see, when the studio wanted them to see it. That world is gone. The King leak controversy proves it. One leaked visual from a foreign schedule can now do what crores of marketing money once did. Ignite national conversation before the makers are ready. Shah Rukh Khan and Deepika Padukone’s leaked visuals from the sets have sent fans into overdrive, while director Siddharth Anand’s appeal not to circulate them has raised a larger question: in today’s cinema ecosystem, are fan pages more powerful than offici...
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My Fairy Troublemaker review – sweet-tooth animation will be gobbled up by young ’uns

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Story of a misbehaving sprite who gets access to the human world, and a fellow rebel, looks good but the story is a little flat

This German-Luxembourgian animation is a passable if unambitious hour and a half for under-10s, heavily in the orbit of Pixar both in terms of visuals and in its central conceit of the business of tooth-fairying as a Deliveroo-esque big-tech courier outfit. But unlike Inside Out and Soul’s pint-sized explainers of the psyche, there’s virtually no philosophical sprinkling on the cupcake here. Not that that will stop the young ’uns from gobbling it up anyway – but they might have enjoyed something more nutritious.

The exam to become a fully accredited tooth fairy seems easy enough. As the would-be disco earworm at the start of My Fairy Troublemaker has it, “Sneak inside, take the tooth, make the toy, and disappear!” Cookie-scoffing, misbehaving Violetta (voiced by Jella Haase) is the only apprentice who fails to make the grade, unlike her swotty mate Yolando (Julian Mau). Stuck in her belief that she’s really “the most special tooth fairy ever”, she steals a gem that allows her access to the human world. But in hijacking Yolando’s assignment to obtain an incisor from city kid Sami (John Chadwick), she finds an ally in his older stepsister Maxie (Lisa-Marie Koroll) when she is trapped in our reality.

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