After Saif Ali Khan, Ranveer Singh turns brand ambassador for Ajmal Perfumes, fronts ‘Aristocrat’ campaign amid Dhurandhar success

In a significant brand move, Ranveer Singh has been announced as the new face of Ajmal Perfumes, taking over ambassadorial duties after Saif Ali Khan. The announcement was jointly made by the brand and the actor across social media platforms, marking the beginning of a fresh collaboration as Ranveer fronts the company’s latest fragrance campaign. Currently enjoying the success of Dhurandhar The Revenge, which released on March 19 and continues to perform strongly in theatres, Ranveer has also featured in a newly unveiled commercial for Ajmal Perfumes. Promoting their premium fragrance Aristocrat, the actor is seen embodying sophistication and charm in a sharply tailored suited avatar, reinforcing the brand’s emphasis on elegance and understated power.   View this post on Instagram   A post shared by Ajmal Perfumes India (@ajmalperfumesin) The campaign, built around the theme ‘Your Unseen Power’, positions ‘Aristocrat’ as a refined oudh-based fragrance with woody undertone...

Film-maker Hassan Nazer on his love letter to Iranian cinema

The Scottish-Iranian director’s heartwarming new film, Winners, tells the tale of a child in Iran with a passion for movies. He talks about escaping to Europe and juggling four restaurant jobs to fund his early works

Hassan Nazer was in his first month at university in Iran when he realised that he would have to leave his homeland to fulfil his dream of becoming a film-maker. As a fledgling theatre director, he had been “red-flagged” – a possibly irredeemable offence – for putting women on stage in the holy city of Mashhad. His father, who ran a family confectionery business from a factory outside Tehran, had been opposed to his career choice from the start, but one of his uncles was on his side. “He said, after you get a red flag in this age, they’re not going to let you work. So basically, if you want to go into cinema or continue with theatre, this is not your place. You need to leave.”

Nazer had avoided military service, and had no passport or visa, so his uncle paid for him to be smuggled across the border into Turkey. “I didn’t have a destination at the time, I just wanted to go somewhere else,” he says. It took six gruelling months, often travelling on foot, to reach Europe, where his uncle put him in touch with a Kurdish family who had found asylum in Scotland and were willing to help, as they had been helped by his family back in Iran at an early stage of their own migration.

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