After Saif Ali Khan, Ranveer Singh turns brand ambassador for Ajmal Perfumes, fronts ‘Aristocrat’ campaign amid Dhurandhar success

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In a significant brand move, Ranveer Singh has been announced as the new face of Ajmal Perfumes, taking over ambassadorial duties after Saif Ali Khan. The announcement was jointly made by the brand and the actor across social media platforms, marking the beginning of a fresh collaboration as Ranveer fronts the company’s latest fragrance campaign. Currently enjoying the success of Dhurandhar The Revenge, which released on March 19 and continues to perform strongly in theatres, Ranveer has also featured in a newly unveiled commercial for Ajmal Perfumes. Promoting their premium fragrance Aristocrat, the actor is seen embodying sophistication and charm in a sharply tailored suited avatar, reinforcing the brand’s emphasis on elegance and understated power.   View this post on Instagram   A post shared by Ajmal Perfumes India (@ajmalperfumesin) The campaign, built around the theme ‘Your Unseen Power’, positions ‘Aristocrat’ as a refined oudh-based fragrance with woody undertone...
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The Wire review – locals deal with razor-sharp border fence in migrant study

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Documentary sheds light on responses to a fence designed to keep migrants of the EU Schengen area, a dizzyingly complex issue

Endless newsreel and column inches have been devoted to Europe’s migrant crisis over the past decade, and we are no nearer to getting to grips with the problem. This documentary by Croatian director Tiha Gudac opens up a fresh perspective by focusing principally on the effects on destination or transit countries: namely a beautifully sylvan stretch of the Croat-Slovenian border demarcated by the Kupa River and, now, horrible lengths of coiled razor wire laid down by the EU to prevent migrants from breaching the Schengen area.

The border fence sullies farmland and forests, complicates river tourism and separates Croatian and Slovenian communities who have ties going back centuries. The Balkan region is one with particular sensitivity to artificial segregation, and the local people tentatively fight back: early on, we see Croats and Slovenians joining up for a cross-border fun run. For those with long memories, this grim palisade, and the inhumane rejection of non-Europeans it implies, chimes with wartime fascism. But not everyone sees it that way: one father, mother and daughter spend their family time crawling under the wire to scope out points on the frontier where interlopers might be hiding.

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