Ranbir Kapoor's ARKS launches its first fragrance 'ARKS Day', expanding into the world of scents

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Ranbir Kapoor’s premium lifestyle brand, ARKS, has taken a significant stride beyond fashion and footwear with the launch of its debut fragrance—ARKS Day. Known for redefining everyday essentials through the lens of minimalism and quiet confidence, ARKS now explores the world of fine fragrances, marking a new chapter in its evolving identity. ARKS Day is designed as the finishing touch to one’s daily ensemble— “the final, invisible layer before you step out the door.” Gender-inclusive and timeless, the fragrance embodies ARKS' signature ethos of subtle sophistication. It opens with a fresh citrusy burst, layered with warm woody undertones, and settles into a musky finish—mirroring the brand’s philosophy of balance, simplicity, and inner strength. “ARKS Day brings back a lot of memories from my childhood—the places I felt drawn to, the people who made me feel at home. We wanted to capture that essence in this first bottle. It's familiar, grounding, and made for those who carry...
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UP Election: 21 विधानसभा में होगा PM Modi का कार्यक्रम, पहली वर्चुअल रैली की तैयारी पूरी

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यूपी चुनाव में पीएम नरेंद्र मोदी के कार्यक्रम का खाका तैयार हो गया है. पीएम मोदी की पहली वर्चुअल रैली जिसे 'जन चौपाल रैली' का ना दिया गया है, की तैयारियां पूरी हो गई है. पीएम मोदी का चुनावी कार्यक्रम यूपी के 5 जिलों के 21 विधानसभाओं में होगा. लखनऊ बीजेपी ऑफिस में भी अलग सेटअप बनाया गया है.


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