Vidya Balan named brand ambassador for Welspun’s new 360° campaign

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Vidya Balan has been announced as the new brand ambassador for Welspun, a leading name in home textiles. The collaboration marks a significant moment for the brand as it sets out to expand its presence across Indian households with a fresh and relatable face at the forefront. As part of this high-impact partnership, Vidya will feature in Welspun’s upcoming 360-degree marketing campaign, aimed at highlighting the brand’s core promises—durability, comfort, innovation, and daily relevance across its extensive home textile range. The campaign will include brand films and promotional content designed to connect with consumers across both urban and rural India. Speaking about the association, Saumil Mehta, president & business head of domestic home textile at Welspun Global Brands, said, “Welspun’s vision of ‘Har Ghar Welspun’ is about making trusted quality accessible to every Indian home. As millions of consumers move from unbranded to branded choices, we see a powerful opportunity t...
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CONFIRMED! Rajkummar Rao officially announces he will play Sourav Ganguly in upcoming biopic: “I’m nervous… It’s a huge responsibility”

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Cricket and cinema hold a special place in the hearts of Indians, and when the two worlds collide, the excitement among fans is palpable. After successful biopics on Indian cricketers like MS Dhoni and Kapil Dev, audiences have been eagerly awaiting the Sourav Ganguly biopic. Now, it appears the wait is finally over.

In a recent conversation with NDTV, Rajkummar Rao officially confirmed that he will be playing the role of former Indian captain Sourav Ganguly in the much-anticipated biopic. “Now that Dada has already said it, let me also make it official — yes, I am playing him in his biopic,” Rao said. “I am nervous... It's a huge responsibility, but it's going to be a lot of fun,” he added.

Speculations around the casting had been circulating for a while, with names like Ranbir Kapoor and Ayushmann Khurrana also being considered. However, Ganguly himself seemed to have endorsed Rao recently, giving a strong indication of the actor’s selection.

Just a few days ago, in an interaction with PTI, Ganguly had spoken about the film’s progress. “It's going well. It will be released next December. Shooting starts in January. The pre-production, story writing, and scripting take a lot of time. Shooting doesn't take that much time — it's about three months — and then the post-production takes time,” the former cricketer said.

Rajkummar Rao’s casting comes fresh off the heels of his recent appearance in Mr. & Mrs. Mahi, a fictional sports drama centred around cricket. Currently, he is busy promoting his upcoming film Maalik, which is slated for theatrical release on July 11.

Also Read: Rajkummar Rao grows his beard for 80 days for Maalik, fans can’t get enough



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