Vidya Balan has been announced as the new brand ambassador for Welspun, a leading name in home textiles. The collaboration marks a significant moment for the brand as it sets out to expand its presence across Indian households with a fresh and relatable face at the forefront. As part of this high-impact partnership, Vidya will feature in Welspun’s upcoming 360-degree marketing campaign, aimed at highlighting the brand’s core promises—durability, comfort, innovation, and daily relevance across its extensive home textile range. The campaign will include brand films and promotional content designed to connect with consumers across both urban and rural India. Speaking about the association, Saumil Mehta, president & business head of domestic home textile at Welspun Global Brands, said, “Welspun’s vision of ‘Har Ghar Welspun’ is about making trusted quality accessible to every Indian home. As millions of consumers move from unbranded to branded choices, we see a powerful opportunity t...
‘Uncomfortable truths’: controversial film challenges authorship of famous photo
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The Stringer, which premiered at Sundance, alleges that an incorrect credit was given for iconic ‘Napalm Girl’ picture
A controversial new documentary that premiered at the Sundance film festival on Saturday night disputes the authorship of one of the most famous press photographs ever taken, challenging 50-plus years of accepted history.
In The Stringer, directed by Bao Nguyen, a group of journalists and investigators claim that the photograph colloquially known as Napalm Girl – an indelible image of American war in Vietnam that galvanized the anti-war movement in the US – was not taken by Nick Ut, the Associated Press staff photographer long ascribed credit by the news group.
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