Vidya Balan named brand ambassador for Welspun’s new 360° campaign

Vidya Balan has been announced as the new brand ambassador for Welspun, a leading name in home textiles. The collaboration marks a significant moment for the brand as it sets out to expand its presence across Indian households with a fresh and relatable face at the forefront. As part of this high-impact partnership, Vidya will feature in Welspun’s upcoming 360-degree marketing campaign, aimed at highlighting the brand’s core promises—durability, comfort, innovation, and daily relevance across its extensive home textile range. The campaign will include brand films and promotional content designed to connect with consumers across both urban and rural India. Speaking about the association, Saumil Mehta, president & business head of domestic home textile at Welspun Global Brands, said, “Welspun’s vision of ‘Har Ghar Welspun’ is about making trusted quality accessible to every Indian home. As millions of consumers move from unbranded to branded choices, we see a powerful opportunity t...

Meryl Streep cut a car-sized hole in her garden fence to escape LA fires

The actor’s nephew has described his aunt’s determined efforts to flee her Los Angeles home during this month’s devastating wildfires

The actor Meryl Streep made a dramatic escape from the fires which killed 28 people and destroyed more than 16,000 structures across Los Angeles earlier this month, her nephew has reported.

In an article for New York magazine, Abe Streep cited his aunt as an exemplar of the determination and resilience exhibited by so many LA residents.

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