EXCLUSIVE: R Madhavan sneaks into Mumbai’s Chitra Cinema to watch Dhurandhar The Revenge; here’s how he made sure moviegoers didn’t realize he was seated among them

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For a celebrity, watching their own film in a theatre is always a risk, as there’s the fear of being recognized by the audience, which can lead to chaos. This is especially true in single-screen cinemas. But at the same time, that’s where one gets to witness the most electric audience response. Two days ago, on April 1, R Madhavan weighed the pros and cons and took the plunge. He watched his film, Dhurandhar The Revenge, with the audience at a single-screen theatre in Mumbai. Usually, actors prefer visiting G7, aka Gaiety-Galaxy. However, R Madhavan chose Chitra Cinema in Dadar instead. Yesterday, on April 2, film exhibitor and distributor Akshaye Rathi posted a story where the actor can be seen enjoying the film. Sometime later, he also posted a picture where R Madhavan is seen posing with Akshaye Rathi and a few more friends in the lobby of Chitra. After the story and post were uploaded, Bollywood Hungama spoke to Akshaye Rathi. He said, “R Madhavan was keen to get a first-hand exp...
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EXCLUSIVE: S S Rajamouli unveils India’s FIRST Dolby certified post-production facility for cinema and home at Nagarjuna’s Annapurna Studios

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The iconic Annapurna Studios has scripted history again by launching India’s first Dolby certified post-production facility for cinema and home, which was unveiled by the globally renowned filmmaker S S Rajamouli in the presence of the celebrated actor Nagarjuna Akkineni, Vice Chairman of Annapurna Studios.

Launched in collaboration with Dolby, the state-of-the-art facility aims to redefine the audio-visual standards of Indian filmmaking, ensuring cinematic experiences that meet global benchmarks.

Interestingly, Rajamouli’s Academy-award-winning RRR (2022) — special footage of which was also played at the grand event — was the first-ever Indian film to be released in Dolby Cinema, making this a landmark moment for the Indian film industry.

Speaking at the momentous occasion held at Annapurna Studios in Hyderabad, S S Rajamouli shared, "During the time of RRR, when we wanted to grade the film in Dolby Vision, we had to travel all the way to Germany. It was a bit disheartening that I couldn’t experience my film in Dolby Vision within my own country. But today, I’m thrilled to see a Dolby Vision grading facility right here at Annapurna Studios.”

Rajamouli added, "Even more exciting is the fact that, by the time my next film releases, there will be multiple Dolby Cinemas across India. Watching a film in Dolby Vision is an entirely different experience—the crystal-clear clarity and the way it enhances the nuances of every frame take storytelling to a whole new level. I can’t wait for audiences to experience it!”

Nagarjuna Akkineni, Vice Chairman and the face of Annapurna Studios, noted how the studio continues to be at the forefront of innovation in Indian cinema. "From being a pioneer in virtual production to now housing the country’s first Dolby Certified Postproduction Facility for Cinema & Home, the attempt has always been to put Indian films on the map. As Annapurna Studios celebrates its 50th year, this collaboration with Dolby is a testament to that vision. At Annapurna, our legacy has been to embrace change and innovation, and this is another step forward in that journey."

Supriya Yarlagadda, ED of Annapurna Studios, emphasized the significance of this milestone and said, "With Dolby Certified Post Production Facility for Cinema and Home, we are introducing a game-changing technology that will redefine how films are created and experienced in India. We aim to empower filmmakers to tell their stories with unparalleled precision and impact.”

The event featured exclusive screenings of content, including scenes from RRR, in Dolby Vision and Dolby Atmos, showcasing the stunning capabilities of the facility.

Also Read: SSMB29: Mahesh Babu kicks off highly-anticipated SS Rajamouli film with pooja ceremony



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