Karan Johar becomes brand ambassador for The Bridal Retreat: A transformational journey for brides-to-be
Filmmaker Karan Johar, known for crafting some of Indian cinema’s most iconic love stories, is now lending his voice to a new kind of narrative—one that unfolds far from the glitter of wedding décor and dreamy romantic moments. Johar has been announced as the brand ambassador for The Bridal Retreat, a first-of-its-kind initiative that focuses not on the big day itself, but on the emotional and mental preparation that comes before and beyond it. “I’ve spent years telling love stories through cinema—but The Bridal Retreat is about the story behind the scenes,” said Karan Johar and added, “It’s not about perfect weddings—it’s about preparing women for what comes after. This retreat offers a rare opportunity: a chance for brides to meet themselves before the world meets the bride. In a world of beautifully curated celebrations, we sometimes forget the inner transformation that marriage brings. The Bridal Retreat places that journey at the centre.” Organised by E-Factor Experiences, The B...
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