Alia Bhatt backs a new gen rom-com: Prime Video announces original film Don’t Be Shy
Prime Video has officially announced its upcoming original film Don’t Be Shy, marking a landmark collaboration with Eternal Sunshine Productions, the banner founded by Alia Bhatt and Shaheen Bhatt. The coming-of-age romantic comedy was unveiled on January 30 and promises a warm, youthful take on love, friendship, and growing up. Produced by Alia Bhatt and Shaheen Bhatt under Eternal Sunshine Productions, the film is co-produced by Grishma Shah and Vikesh Bhutani. Don’t Be Shy is written and directed by Sreeti Mukerji and centres on Shyamili ‘Shy’ Das, a 20-year-old who believes she has her life perfectly planned—until unexpected twists send everything spiralling out of her control. Speaking about the collaboration, Nikhil Madhok, Director & Head of Originals, Prime Video, India, said, “We’re thrilled to collaborate with Alia Bhatt and Shaheen Bhatt on this extremely fun yet warm romantic comedy, with a remarkable character like Shy Das at its heart. Alia’s innate instinct for sto...
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