Hrithik Roshan joins Nissan India as brand ambassador for Tekton SUV
Nissan India has announced actor Hrithik Roshan as its new brand ambassador, coinciding with the launch of its latest mid-size SUV, the Tekton. The partnership comes at a significant time for the automaker as it expands its presence in one of India's most competitive automotive segments with a new flagship offering. The Tekton, priced from Rs 10.49 lakh (ex-showroom), marks Nissan's entry into the mid-size SUV category and now sits at the top of the company's domestic portfolio. Bookings for the SUV have officially opened, while customer deliveries are scheduled to begin on July 20. By bringing Hrithik Roshan on board as the face of the brand, Nissan aims to strengthen its visibility and connect with a wider audience as it introduces the Tekton to Indian buyers. The collaboration is expected to support the company's efforts to establish a stronger foothold in the growing SUV market. On the design front, the Tekton features a bold and upright stance with a prominent fro...
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